Paws Across
Paws Across
Prototype
Paws Across is an app designed to provide pet playdates and
inspire connections between pet parents. I created a logo and
mini brand kit for the project, as well
as a website prototype which
you can view and interact with here.
Paws Across
Mini Brand Kit
For the Paws Across Branding, I created a playful yet strong logo.
I selected shades of blue and yellow as these are colors from the
canine color spectrum. I selected Citrus Gothic for headings to provide
boldness and whimsy for the branding, and Keep Calm for body copy
for strong legibility. Finally, for patterns
and motifs, I created a paw print
pattern from the logo and dog bone treats as well as heart shapes
are used for motifs in various forms.
